About Woodpecker

Originally launched as a cruelty-free parka line, the Canadian-owned Woodpecker apparel company has expanded its line of “prep rebel” designs to offer an edgy twist on classics like polos, sweatsuits, accessories, and now, swimwear.

Woodpecker creates luxury garments for adults and kids, designed by veteran Canadian designer Will Poho who recognized the need to provide high quality, bold designs that are vegan and cruelty-free. The garments are defined by superior construction and statement-making use of colour and signature details that instantly signal style and quality.

Why Woodpecker?
The mischievous bird with a satirical and lighthearted spirit of rebellion, reflects Poho himself.